A major logistics provider was growing fast, but its operational workflows weren’t keeping pace. Redtag stepped in to digitize their lead handling, streamline customer onboarding, and automate routing decisions across their transportation network.
This combination of fragmented processes and poor visibility was holding the company back at a critical moment in its expansion.
Redtag partnered with the logistics provider to modernize how the company responds to customers — from first contact to final delivery.
Here’s what we built:
Since going live, the logistics company has transformed its operations — reducing manual work, improving speed, and creating a better customer experience:
📉 50% reduction in average customer onboarding time — automated intake and guided workflows get new shippers live faster
📦 100% automation of new delivery requests — every incoming job logged and routed instantly
⏱️ 35% faster route optimization and dispatch — real-time TMS integration eliminates guesswork
📈 Live SLA tracking across shipments and regions — management sees performance in real time and can intervene proactively
💬 Higher customer satisfaction — fewer touchpoints, faster updates, and transparent delivery tracking
By replacing manual coordination with a unified Salesforce platform, the company can now handle higher shipment volumes, make smarter routing decisions, and deliver a seamless experience for customers and partners alike.
“We used to spend half a day assigning routes and fielding calls. With Redtag’s automation layer, we now handle everything in minutes — and customers feel the difference.”
— COO, Logistics Partner
.png)
